Digital marketing budget calculator
Answer four quick questions. See the plan we would suggest, what it costs each month and how many enquiries you may be missing from Google today.
Digital marketing budget questions
How much should a small business spend on digital marketing in India?
Most local businesses start between ₹15,000 and ₹40,000 a month across SEO and Google Ads, plus ad spend. E-commerce brands and multi-city businesses usually need more because competition is higher.
Should I start with SEO or Google Ads?
Google Ads brings enquiries from the first week but stops when you stop paying. SEO takes 3–6 months but keeps bringing free traffic. Most clients run Ads for quick leads while SEO builds up.
How is the missed enquiries number calculated?
We estimate monthly searches for your type of business and city size, assume the top 3 results get about a quarter of the clicks, and that around 6% of visitors enquire. It is a rough guide, not a promise. A free audit gives real numbers for your keywords.
Is ad spend included in the Google Ads price?
No. The plan price is our management fee. Ad spend goes directly to Google from your own account, so you stay in control of it.
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